Sunday, July 18, 2010

Truth In Advertising: Hershey's Ad

As an exercise in time management, I am filling my downtime with one more project! I have been reading up on the most recent atrocities being committed or propagated by Corporations, and I want to do my part by creating ads that highlight the "other" side of the marketing released by these huge, huge companies.



This first one is absolutely mind-blowing. Since 2002, hundreds of thousands of children have been kidnapped or sold to plantations all along the ivory coast as laborers for the Chocolate and Coffee industry. It is not only very illegal but it is modern-day slavery.

Here's some resources:
UCSD's website: Chocolate Slavery
International Labor Rights Forum